SAVVI Financial

We’ve grown to serve hundreds of thousands of employees with the most comprehensive and effective guidance platform for employee benefits… and we’ve done it without a full- time marketing team. People don’t know about us! Until now.

What you’ll do: In this role you’ll develop and execute marketing strategies that enhance brand awareness, drive customer engagement, and support our mission of delivering personalized financial guidance and benefits decision support.

Key Responsibilities:

Campaign Development: Plan, execute, and monitor marketing campaigns across various channels to promote SAVVI Financials’ products and services. This could include paid search, webinars, thought leadership and other means of promotion.
Content Creation: Develop compelling content, including blog posts, white papers, social media updates, and promotional materials, that resonate with our target audience.
Market Research: Conduct market research to identify trends, customer needs, and competitive landscape to highlight our unique differentiators.
Analytics and Reporting: Analyze campaign performance metrics and provide actionable insights to optimize future marketing efforts.
Collaboration: Work closely with cross-functional teams, including product and sales, to ensure cohesive messaging and alignment with business objectives.
Brand Management: Maintain and enhance the company's brand identity across all marketing initiatives and our various products.

Qualifications:

Bachelor's degree in Marketing, Business, Communications, or a related field.
3+ years of experience in marketing within employee benefits or HR tech
Deep knowledge of the employee benefits landscape
Proven ability to develop and execute successful marketing campaigns.
Strong analytical skills with experience in marketing analytics tools.
Excellent written and verbal communication skills.
Proficiency in digital marketing platforms and content management systems.
Creative thinker with the ability to adapt to a fast-paced, evolving environment.